MAAS Platform

End-to-End Mobile Advertising Platform to Maximise ROI

Enhance Marketing ROI and drive Consumer Acquisitions, Engagements & Transactions

that gives
you an edge

Consumer Profiles
April 2017 to March 2018
Consumer Data Points

Feature Highlights

customer data monetization

Audience Identification

  • Predictive Analytics
  • Look Alike Modelling
  • Propensity Modelling

Account monetisation

Audience Procurement

  • Directly Integrated Publishers across markets
  • Programmatic Outreach Over DSP & Trading Desk
  • Wide access pool to help reach the most relevant users

Big Data monetisation

Audience Optimization

  • Real-Time Algorithmic Inputs
  • Proprietary optimiser to maximise business KPIs
  • Impression, Clicks & Event Based Optimizations

Audience Experience

  • Video, Rich Media & Native Ads Platform
  • Art + Science approach to target relevant user with the optimum message
  • Custom Brand Solution to enhance impact

Data &
Quality Driven

Leverage the power of audience data
integrated with inhouse and 3rd party
data platforms for optimization

Key Platform Modules